Event layout is the process of creating a visual and functional environment appropriate to the theme, purpose and participant audience of the event. This process covers all visual elements from the formation of the event concept to the decoration of the space, installation of technical equipment, lighting, placement of stage and decorations.

During event layout, color palette, material selection, space planning and corporate identity elements such as logos, banners, brand stands should be carefully considered. The layout should serve both aesthetically and functionally the overall flow of the event and the comfort of the participants. Depending on the type of event organized - whether it is a conference, exhibition, presentation, corporate event or celebration - the design is prepared in different styles and should visually support the message of the event.

The entrance area of the event space, registration desks, seating arrangement, stage, backstage areas and rest areas should be in harmony with each other. Technical support - sound, lighting and video systems - should be properly placed and managed according to the rhythm of the event. The quality of the layout directly affects the overall impression of the event, creating a sense of professionalism and high organizational level in the participants. Therefore, event layout is not just a decorative function, but also a strategic tool for communication and brand image.